So when I think about Swiss Advertisement, the first thing that comes to my mind is the McDonald’s movie ticket deal. You buy a happy meal and get a movie ticket for 17 Swiss francs. The reason why this advertisement came to my mind is that it totally persuaded me. I figured well I get a happy meal AND a movie ticket… I MUST be saving money. To be honest I only saved a couple bucks. In the states, McDonald’s does not usually offer movie tickets with a happy meal (if ever). Usually they only offer toys that are themed around a new movie.
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