Wha is dat?

As I stroll the barren streets of lively Lausanne, Switzerland, I cannot bare to notice the ammount of bare breasts staring me down. I have tried to stare at my feet, I have tried to sing a tune in my head and close my eyes, but the ever present cancer patient posters will not leave me alone. At first, I asked a few classmates, "How on earth could these be up? If I saw these as a twelve year old while walking to class I would die." But then after weeks and weeks of seeing the same cancer stricken women, I got the message the advertisers were trying to convey. I felt that this type of persuasion was the strongest I have ever felt. The message was clear and concise: cancer takes thousands and thousands of lives every single day and this is what it looks like. The fact that my western eyes could not deter themselves from staring at these grave pictures shows that the advertisers knew exactly what they were doing.